Note that I’m no (nowhere near) marketing expert nor professional business analyst. All the remarks followed by are purely personal (open) thought.
I’ve been trying to wrap up The Tipping Point; first chapter wasn’t the best (like I complained previously), but subsequent sections have been a blast so far. Especially, I’ve enjoyed reading up sections where it talks about skateboarding brand against mainstream market and how it just destroyed itself.
Speaking of which, I wouldn’t dare consider myself non-mainstream consumer, for many of the product types that is. So it may sound ironic that I try to advocate uniqueness, and personalities throughout. That is why I will be focusing more on certain subject only.
...
